Connect Your Brand With
The World’s Best Athletes
MILLIONS is the premier social commerce platform connecting brands with top athletes and personalities across the sports ecosystem.
A New Frontier of Sports Media and Audience Engagement
A New Frontier of Sports Media and Audience Engagement
MILLIONS is a cutting-edge platform that integrates video, podcasting, streaming, and social commerce, specifically tailored for the sports industry. It empowers brands to collaborate with the world’s most influential athletes and sports creators on their campaigns, while also offering a unique space for audience engagement and interaction.
From insightful podcasts to immersive live stream experiences like WatchParties, MILLIONS stands as the central hub for athlete-driven discussions and fan engagement and can be leveraged by brands for advertising opportunities. By leveraging unparalleled access to athletes and a variety of content formats, brands can establish authentic connections with fans, thereby enhancing engagement and cultivating brand loyalty.
Supporting and Working With The Biggest Associations and Talent Agencies In The World
How Can You Advertise on MILLIONS?
MILLIONS streamlines advertising with sports talent, making it easy to get matched with and book the right talent for your campaigns. Our service ensures a tailored partnership for your specific needs, from meeting brand goals to achieving marketing or event objectives. Our technology and media platform further assist in exceeding your goals, helping the talent leverage their full following and by amplifying to our network of 100+ social communities and 150+ sports channels and podcasts on the platform.
Athletes serve as powerful influencers. By crafting customized, creative scripts and matching you with sports influencers whose followers align with your target demographic, MILLIONS can help create and coordinate bespoke digital content and social media campaigns with athletes.
You can choose whether you're just looking for authentic UGC content creation for your own promotional use, or for this content to be delivered directly from athletes' social accounts as hyper-targeted messages to engage the right audience, positioning your brand, product, and message at the forefront of conversations.
or Speaking Arrangements
MILLIONS specializes in arranging athlete appearances, signings, and virtual events to help elevate your business profile. By connecting you with high-profile athletes for in-person or digital engagements, we help you harness their star power to draw attention to your business. These appearances are more than just events; they're opportunities to create memorable experiences that resonate with your audience, showcasing your brand through the lens of their favorite sports figures.
Whether it's a product launch, customer engagement event, or a brand promotion, our tailored approach ensures that the athlete's involvement aligns with your business objectives.
Watch Parties are highly tailored, produced, and moderated digital experiences that MILLIONS helps brands put on which ensures your brand’s ability to capitalize on an athlete / influencer relationship with their fans, and directly target your desired demographic, while creating a deeper sense of affinity amongst fans during a live sports event.
Using our streaming technology and in-house production team, MILLIONS will put on a virtual stream experience like no other. Not only does your brand receive tons of collateral to fill your digital content calendars, but you'll fully leverage all of the athletes' social media profiles through our AMPLIFY live technology.
MILLIONS is home to over 150 sports podcasts and channels. Our channels, shows, and podcasts are hosted by athletes and sports creators. Episodes are distributed after editing the live-recording on social and podcast channels. During the live-recording fans can engage and participate through a chat.
The episodes are supported by our channels department to help make the episodes high quality, create successful, fun, and hyper engaged experiences.
You can sponsor a show or channel, do integrated script reads, logo or product placement, or build a full marketing campaign with content from the sponsorship.
On MILLIONS.co, brands and agencies can now use Press Conference. This marketing solution allows brands and media agencies to partner with athletes to announce key product launches, new locations, events, signed athletes and new initiatives, news, and other major announcements on the MILLIONS press network.
The Press Conference solution is the perfect PR package, including live announcements by talent to your direct audience, video format press release distribution, content creation and social media awareness campaigns to drive maximum impressions and results.
Over 5000 Athletes From All Sports & Career Levels
MILLIONS has a network of over 5000 athletes from collegiate, professional and alumni levels. No matter what sport or level of influence you’re looking for, we have the right talent for your brand!
David Njoku
Tight End for the Cleveland Browns
FOOTBALL
Randy Arozarena
Left Fielder for the Tampa Bay Rays
BASEBALL
Hannah Jump
Guard for Stanford University’s Women Basketball Team
BASKETBALL
Josh Allen
Quarterback for the Buffalo Bills
FOOTBALL
Kevin Holland
UFC Middleweight Athlete
MMA
Artur Beterbiev
World Light Heavyweight Champion Boxer
BOXING
Martin Dominguez
Goalkeeper for Southern Methodist University
SOCCER
Kye Stokes
Safety for Ohio State University
FOOTBALL
Olivia Elliott
Tennis Player at Troy University
TENNIS
Franchón Crews-Dezurn
World Champion Boxer
BOXING
Jason Bucknor
Forward for University of Michigan Men’s Soccer Team
SOCCER
Henry Cejudo
Olympic Gold Medalist & Former UFC Champion
MMA
Angela Lee
Former MMA World Champion
MMA
Promise Amukamara
Guard for the Nigerian National Basketball Team
BASKETBALL
Joe Montana
Legendary Hall of Fame Former NFL Quarterback
FOOTBALL
Why Advertise on MILLIONS?
Full Service & Tailored Partnerships
Finding the right talent is tough, but coordinating your campaign with talent is even more difficult. MILLIONS makes it a seamless end-to-end experience. Each campaign or booking done with MILLIONS comes with a full-service support ensuring all campaign deliverables are provided, and goals are achieved. For every marketing campaign MILLIONS supports you with, our team and platform will help produce content with talent, ensure impressions and assets, and guarantee on-time deliverables.
Measurable Success & Campaign Analytics
Detailed campaign reporting and tracking is provided by the MILLIONS team. We'll provide you a tailored way to measure your campaign to keep track of everything you need to measure success.
- Delivered impressions, traceable traffic, and engagement metrics
- Demographic insights and viewership analytics
- Results from engagement surveys and brand affinity studies
MILLIONS makes it easy to measure results no matter what the deliverables are that you need.
The First ChatGPT Powered Sports Marketing Campaign Builder
The first of its kind, our new AI Campaign Builder allows marketers to create incredible sports marketing campaigns, launch and grow their business using the world's top athletes. Have a fully built sports marketing campaign in minutes! Build your campaign and distribute invites to athletes who are SmartMatched to your needs to create content, post social collabs, and deliver massive brand awareness.
See What Brands & Athletes Have Done on MILLIONS
Bottle Launch with Gold Bar Whiskey
We helped Gold Bar Whiskey launch a special edition bottle of their famous whiskey to celebrate Joe Montana’s famous touchdown celebration from Super Bowl XXIV. To commemorate the event, Joe Montana hosted a live WatchParty on MILLIONS with his fans to relive his greatest moments from his Hall of Fame career. MILLIONS was able to create enough content during this experience to fill Gold Bar's entire content calendar for the year, and helped to sell the bottle out completely within its first month of launch.
25M+
Impressions
$8
CPM
$6M
Revenue
Stay adventurous. Stay connected
US Mobile is a prepaid cell phone carrier offering nationwide 4G LTE connectivity on 2 networks, and one of the fastest growing telecom companies in America. They were looking to get in on the biggest advertising event of the year; the Super Bowl, but there was no way the company could be ready with a traditional television advertisement by game day, even if they were prepared to pay the $7M+ for a 30 second spot. They came to MILLIONS with one clear goal, impressions and content. MILLIONS delivered nearly 6.3 million impressions, and 66 pieces of influencer content and derivative media assets for marketing assets with some of the best talent in Football.
6.3M
Impressions
66
Content & Media Assets
5.5%
Engagement
An Unmistakably Authentic Tequila Sipping Experience
cada día tequila is a brand driven by a true passion for the Mexican spirit, and wanted to target and educate baseball fans about the finer points of their product. Their goal was to drive high engagement and awareness, and have their brand resonate with the audience to create brand affinity. We helped cada día launch a campaign to spread awareness around their tequila through WatchParties hosted by MLB players Tomas Nido, Tanner Scott and Jonny Gomes. The MILLIONS WatchParty format is one of the most engaging forms of online fan-experience media, with almost 80% of people staying engaged and staying live for the full hour experience.
122%
Impressions Target Reached
7.51%
Engagement
92%
Brand Recall Post-Event